
Coach Joe Martinez is one of the familiar faces who has helped shape BVB International Academy El Paso since day one. With 19 years of coaching experience, he’s built a strong reputation across the El Paso soccer community, with stops at El Paso Storm, Miners FC, Sparta FC, El Paso Locomotive, and now BVB.
Since joining the club in 2022, Coach Joe has worked with a variety of age groups, including the 2009s, 2008s, 2012s, and now the 2017 Black team, while also contributing to the BVB School of Excellence. No matter the age group, his approach stays the same in creating a positive, competitive environment where players can grow and genuinely enjoy the game.
For Coach Joe, its not just about winning; its about helping players build skills, confidence, and respect for the sport. That mindset is exactly what makes him such a great fit at BVB.
As Director of Soccer Operations, Nancy Mankamyer puts it: “Coach Joe’s approach to the game is directly in line with the BVB Dortmund philosophy, not about the scoreline, but the desired result, which is the development and progress of players. His overall demeanor is positive, empathetic, and driven. We are fortunate to have Coach Joe on our staff here at BVBIA El Paso.”
Here's a fun fact about Coach Joe: he always carries a small figurine of Lionel Messi in his pocket during training and games. The players don’t know it, but for him, it’s a reminder of what passion, competitiveness, and love for the game really look like. We are grateful to have him at BVBIA El Paso and thankful for the positive impact he brings to our players and families.

